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Hydra Axes 15000 Publishers To Boost Quality
socalTech.com
Beverly Hills-based cost-per-action (CPA) advertising network Hydra announced today that the firm has cut over 15000 of its active publishers, ...
Hydra Sets New Quality Standard in CPA Market by Refining Publisher and ...PR Newswire (press release)

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Published on Friday 12th of March 2010 03:00:50 AM Read more...

RockYou's Deal of the Day is new way to monetize social games with ads
VentureBeat
The cost per action ranges from 15 cents to $1. The latter is reserved for more engaging experiences, like creating a Flash mini game within a game that ...

Published on Friday 12th of March 2010 03:00:50 AM Read more...


MediaNama.com (blog)
Ever Heard An AdRBT? MMA Releases Case Studies On Star Plus, Action Shoes
MediaNama.com (blog)
Cost Per Action (CPA): The advertiser pays an amount for each time a response is registered. This could be either a request for more information or for a ...

Published on Friday 12th of March 2010 03:00:50 AM Read more...


Wired News
Super Stealth Plane Breaks Through Cost Barrier
Wired News
The cost per plane has risen dramatically as well: The unit cost has ballooned to $112 million per aircraft. When the “system development” phase began in ...

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Published on Friday 12th of March 2010 03:00:50 AM Read more...

Uranium Resources, Inc. Reports 2009 Fourth Quarter and Full Year Results
MarketWatch (press release)
The average cost of pounds sold in 2009 was $39.63 compared with $48.60 in 2008. The lower costs per pound reflect lower depreciation and depletion rates as ...

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Published on Friday 12th of March 2010 03:00:50 AM Read more...

Bidz.com Announces Financial Results for the Fourth Quarter and Full Year 2009
CNNMoney.com (press release)
... average items sold per transaction increased approximately 28.7% to 4.3 items and the Company's acquisition cost per new buyer decreased by 9.4% to $48 ...

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Published on Friday 12th of March 2010 03:00:50 AM Read more...

Critical: Improve Your Mobile Search and Advertising Strategy
WebProNews (blog)
Right away, they saw a 7.5% lower cost per conversion on mobile devices, encouraging them to test ways to optimize their mobile campaigns. ...

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Published on Friday 12th of March 2010 03:00:50 AM Read more...

Hydra Improves CPA Market Quality Standard
Internet Ad Sales (press release) (blog)
... part of an ongoing series of moves designed to win broader adoption of cost-per-action (CPA) advertising among mass market brands and agencies. ...

Published on Friday 12th of March 2010 03:00:50 AM Read more...

China Sunergy Announces Financial Results for the Fourth Quarter and Full Year ...
PR Newswire (press release)
Reduction of China Sunergy's manufacturing cost per watt in high-efficiency & large panel products to make China Sunergy more competitive compared to other ...

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Published on Friday 12th of March 2010 03:00:50 AM Read more...

The Ad Blocking Blame Game
Statesboro Business News
Cost-per-click and cost-per-action has ruined online advertising. Many website owners desperate for revenues would run whatever came their way in the hopes ...

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Published on Friday 12th of March 2010 03:00:50 AM Read more...

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